FEEL THE SON AND ASSOCIATES, APC DIFFERENCE
For All of Your Accounting Needs
GOAL AND MISSION
Trusted Service, Impeccable Results
Our goal is to provide you with complete tax, accounting, business planning & support services to both for your family and your businesses.
Mission Statement
Our mission is to provide clients with knowledge and understanding of information, industries and business trends into value for our clients, our people and the capital markets. We endeavor to provide superior client service and grow together as business partners.
OUR VALUES
Your Accounting Experts
Professionalism
Our firm is one of the leading firms in the area. By combining our expertise, experience and the energy of our staff, each client receives close personal and professional attention.
Our high standards, service and specialized staff spell the difference between our outstanding performance, and other firms. We make sure that every client is served by the expertise of our whole firm.
Responsiveness
Our firm is responsive. Companies who choose our firm rely on competent advice and fast, accurate personnel. We provide total financial services to individuals, large and small businesses and other agencies.
To see a listing of our services, please take a moment and look at our services page. Because we get new business from the people who know us best, client referrals have fueled our growth in the recent years.
Through hard work, we have earned the respect of the business and financial communities. This respect illustrates our diverse talents, dedication and ability to respond quickly.
Quality
An accounting firm is known for the quality of its service. Our firm's reputation reflects the high standards we demand of ourselves.
Our primary goal as a trusted advisor is to be available to provide insightful advice to enable our clients to make informed financial decisions. We do not accept anything less from ourselves and this is what we deliver to you.
We feel it is extremely important to continually professionally educate ourselves to improve our technical expertise, financial knowledge and service to our clients.
Our high service quality and "raving fan" clients are the result of our commitment to excellence.
We will answer all of your questions, as they impact both your tax and financial situations. We welcome you to contact us anytime.
OUR TEAM
Carefully Crafted Accounting Support
Steven Y. Son, CPA/PFS, MST
Managing Member
Steven Son is a graduate of California State University, Pomona with B.S. in Accounting and Golden Gate University San Francisco with M.S. in Taxation. Steven met the requirements to earn the PFS credential, which include passing a comprehensive technical exam covering personal financial topics, demonstrating more than 1,400 hours of business experience during the past ten years as well as completing lifelong learning and education activities. The PFS credential is granted exclusively to CPAs who are members in good standing of the AICPA, which binds them to the AICPA Code of Professional Conduct. Never one to be satisfied with the minimum, Steven took another 36 units at University of California, Los Angeles (UCLA) to complete a Certificate of Personal Financial Planning. He also holds securities licenses (Series 6, 63 & 65), as well as CA insurance license.
Steven has more than two decades of accounting experience, including a number of years with large independent accounting firms and international manufacturing companies. Steven specializes in providing tax and advisory services to individuals and closely held businesses.
Steven found Son & Associates, APC with a desire to serve individuals and business owners with meaningful, responsive accounting and tax services. His expertise in public and private accounting gives him a unique perspective into the financial, tax and business needs of his clients that enables him to deliver strategic business and tax planning advice tailed to specific goals and needs.
Steven is active in a number of professional organization including the American Institute of Personal Financial Planning and Certified Public Accountants, California Society of Certified Public Accountants, and Financial Planning Association of Los Angeles.
OUR SERVICE
Certified Accountants At Your Service
We understand your need to save time and will work with you to find effective solutions for your business needs. We strive to build and maintain long-lasting business relationships.
You can contact us for additional information about our firm, the services we offer, or to make suggestions regarding our website.
If you are near the Southbay area (Manhattan Beach, Hermosa Beach, Redondo Beach, Torrance, Carson, Palos Verdes), stop by, introduce yourself and learn how we can put our accounting knowledge and experience to work for you.
OUR SERVICES
Today's tax laws are so complicated that filing a relatively simple return can be confusing. It is just too easy to overlook deductions and credits to which you are entitled. Even if you use a computer software program there's no substitute for the assistance of an experienced tax professional.
As a small business owner you have more important things to do than to keep your own books. We take care of your books for you, so you can get back to the job of running your business and generating profits!
A methodical plan of action is needed to fulfill your dream or goal of being your own boss and running a successful business. Success lies in the approach you choose to take. We help you avoid the common pitfalls that many new small business owners make when starting their new venture.
Small business owners spend an average of eight hours a month performing payroll functions. That's 12 full days a year that could be spent generating sales, prospecting new business opportunities, improving products or services, or servicing customers.
We offer payroll solutions that meet your business's needs and enable you to spend time doing what you do best--running your company.
Startup companies & E commerce firms have unique accounting needs that require competent and experienced CPA firm. E commerce for instance has large transaction volume, large sales volume, intrastate or interstate regulation, importation and exportation which complicate their accounting procedures.
With the enlargement of cities, creation of new towns and rapid urbanization, real estate properties are getting more importance. People find multiple ways of investing in this industry; real estate rental investment is one of them. Managing investment in real estate is a complicated job. Rules and laws are either changing or up grading almost every day. Common people find it really tough to keep at par with all these ever changing rules and regulations.
